Marketing Automation · Integration
Perspective
Add Perspective to your product for your customers, and give your AI agents governed access to it.
Perspective builds mobile funnels, the short, story-shaped sequences that run inside a social app and ask a handful of questions before requesting contact details. That format changes what a lead is. Two people who completed the same funnel can arrive with different answers because the path branched, so the answers matter as much as the email address, and they are usually the thing that decides whether the lead is worth anything. Perspective keeps its own contact records with statuses, and a status change is a trigger: moving somebody to a new status can start the follow-up the customer configured. That gives your product a clean way to feed a decision back without needing to own the messaging. Leads can be pushed onward as they are captured, and contacts read or updated when you need the current picture. fastn keeps each account's credentials per tenant.
In your product
Embedded for your customers. Per-tenant auth, no per-customer code, maintained by fastn.
Let each customer connect their own Perspective account so leads from their funnels reach your product as they are captured.
Keep the answers a lead gave, not just their contact details, since a branching funnel is what qualified them.
Update a contact's status from your product to start the follow-up sequence that status is wired to.
Read contacts back so your product shows where somebody stands without a person opening Perspective.
For your AI agents
Governed, audited access for the agents you build, through the MCP server.
An agent qualifies a new funnel lead from its answers and recommends the status it belongs in.
An agent reports which funnels produced leads that converted and which produced noise.
An agent updates a contact's status within scoped permissions, with the change attributed.
Example prompt
Which leads from this funnel said they have a budget over ten thousand, and what status is each of them in?
Set up Perspective in 4 steps
- 01Enable the Perspective connector in your fastn dashboard.
- 02Have each customer authorise their own Perspective account so funnels and contacts stay theirs.
- 03Map each funnel's questions to the fields your product stores, and agree which statuses your product may set.
- 04Call it from your product and expose the same governed connection to your agents.
Why teams use the Perspective integration
What you get by embedding it with fastn instead of building it yourself.
- Ship a Perspective integration without building it. Your customers connect their own Perspective account inside your product and work their campaigns, segments and subscribers there, with no per-customer code on your side.
- Handle the part that actually costs time: engagement data arrives as a high-volume event stream, so ordering and deduplication matter. fastn owns the auth, token refresh, rate limits, pagination and breaking-change fixes, so a Perspective update is not your on-call problem.
- One integration serves your product and your agents. The same governed Perspective connection powers in-product features and gives AI agents scoped, audited access, so you trigger and measure campaigns from inside your product without wiring it twice.
Used by these teams
Compare with
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Tools the same teams tend to run next to Perspective, across other categories.
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ApolloPerspective integration FAQ
How do I add a Perspective integration to my product?
Enable the Perspective connector in your fastn dashboard, then let each customer authenticate their own Perspective account. fastn handles the OAuth flow, token storage and refresh per tenant, so there is no Perspective client code in your app and no per-customer branch in your codebase. Setup is 4 steps.
Do my customers each connect their own Perspective account?
Yes. Every connection is scoped to the individual customer, so each authorises their own Perspective account and only ever sees their own campaigns, segments and subscribers. That per-tenant isolation is the point of an embedded integration: you support the long tail of customer setups without maintaining an integration per customer.
Can AI agents use this Perspective integration?
Yes. The same connection is exposed to your agents through the fastn MCP gateway, with permissions scoped per tenant and every call audited. An agent qualifies a new funnel lead from its answers and recommends the status it belongs in.
Who maintains the Perspective integration?
fastn does. When Perspective changes an endpoint, deprecates a field or alters its auth, the fix lands in the connector rather than in your backlog, and your customers' connections keep working.
Can I trigger a Perspective campaign from an event in my product?
Yes. Product events can start a campaign, add a contact to a segment, or enrol someone in a journey, so lifecycle messaging follows what a user actually did rather than a nightly export.
Can I read engagement results back from Perspective?
Yes. Results come back scoped per tenant, so your product can act on them without one customer's data mixing with another's. What you get depends on the channel: opens, clicks, bounces and unsubscribes where there are sends, and impressions, spend and conversions where there are campaigns.
What can I build with the Perspective integration?
A common starting point: let each customer connect their own Perspective account so leads from their funnels reach your product as they are captured. Teams also use it for the other use cases listed above, and expose it to agents for governed reads and writes.
How much does the Perspective integration cost?
It is included. Pricing is based on connected accounts, not on how many connectors you enable, so adding Perspective does not change your per-connector cost. You can start free with 3 connected accounts.
Add Perspective to your product
Start free with 3 connected accounts. No sales call required, and no per-customer integration code.